We represent Maison Francis Kurkdjian, Acqua di Parma, LOEWE Perfumes & Home Scents, Ex Nihilo, Maison Crivelli, Initio and many other brands in our country, support them in all their needs with our wide range of service consultancy, and bring them together with perfume and beauty enthusiasts at distinguished retail points. Our team works with the passion of bringing each brand to the focus of its target audience with its own unique concepts, and we enable brands to reach their potential in their market segment with our expertise in the sector.
Through the vision of our founders Birgül Ulucan Öztürk and Gamze Ulucan, we’re in close relations with the creators of the brands that we offer distribution and consultancy services to, for over 10 years. With our female-led and experienced team located in our office in İstanbul, we pay great attention to detail and bring innovative solutions supported by effective marketing, sales and training concepts as well as transparent reporting.
Our retail and online sales points include Beymen stores, Beymen online store and our digital platform NeoBloom. With a wide range of services including both distributorship and consultancy, we offer distributorship services under our main brand, PTA, and we offer the communication expertise of NeoBloom, our new generation luxury beauty platform, for sensory consultancy services.
In our over 10 years of experience representing global luxury beauty brands, the reason for your trust in us is our quality, expertise and transparency.
We stay away from formulaic strategies: We always offer creative solutions for our business partners and aim for new, original and creative outputs, regardless of the conditions.
We are beauty enthusiasts: Thanks to our team of not only experienced industry professionals but also beauty enthusiasts, we always stay up to date and do our job with love.
Our store, La Déesse, was opened in Nişantaşı in 2011 as Turkey’s first niche perfume boutique. Maison Francis Kurkdjian, Acqua di Parma, Bond No. While we have been offering 9, Histoires de Parfums, Initio, Orlov, House of Sillage and many other luxury perfume brands for sale through our physical store and website for 11 years, we have hosted nearly 500 perfume enthusiasts in one-on-one perfume workshops that we have personally organized. In 2022, La Déesse restructured into NeoBloom with the aim of transforming our experience in the industry and representing the new global era of luxury beauty.
NeoBloom is a new generation online beauty platform and sensory marketing consultancy agency that focuses on senses, art and nature. NeoBloom, a digital content platform and online store, brings together the world’s best luxury perfumes and beauty brands with the Turkish customer, paying great attention to craftsmanship and sustainability. Under NeoBloom, we also design brand identity scents, scented products specifically for own-brands and offer sensory event design as well as sensory marketing services.
